Print is the New Vinyl?

Before we move on beyond this accidental series on digital domination, one interesting and perhaps delightful (if true) countertrend. However, first let's restate the trend, with the eloquent opening to Leon Wieseltier's New York Times Book Review essay (with my emphases), in your Sunday Times today and online:

 "Amid the bacchanal of disruption, let us pause to honor the disrupted. The streets of American cities are haunted by the ghosts of bookstores and record stores, which have been destroyed by the greatest thugs in the history of the culture industry. Writers hover between a decent poverty and an indecent one; they are expected to render the fruits of their labors for little and even for nothing, and all the miracles of electronic dissemination somehow do not suffice for compensation, either of the fiscal or the spiritual kind. 

Everybody talks frantically about media, a second-order subject if ever there was one, as content disappears into “content.” What does the understanding of media contribute to the understanding of life? Journalistic institutions slowly transform themselves into silent sweatshops in which words cannot wait for thoughts, and first responses are promoted into best responses, and patience is a professional liability. As the frequency of expression grows, the force of expression diminishes: Digital expectations of alacrity and terseness confer the highest prestige upon the twittering cacophony of one-liners and promotional announcements. It was always the case that all things must pass, but this is ridiculous." 

 The death knell for non-digital reading and writing is often sounded, sometimes with lived alarm, sometimes with complacent (I've made my money and reputation thanks) acceptance. But leave it to my favorite newspaper columnist, Jon Carroll at the San Francisco Chronicle, to find (or maybe make up, just a little) a somewhat countervailing trend: "Print is the new vinyl."

 These words were uttered, he writes, by a tech savvy entrepreneur, suggesting a trend that combines retro with realization (that analogue records offer better sound than digital.) Together they fantasized a sweet (if likely brief, or if ever) future:

 "So perhaps the latest bunch of tech billionaires want quality too. They want long-form journalism, say, that can be reproduced in a portable and well-designed format. They want editing and fact-checking. Perhaps they want fiction, poetry, excerpts from the classics.

 Nothing like old media to add that sheen of prestige. The guy I was with suggested that writers might once again make actual money, that the sight of someone carrying a book would be like seeing someone toting around a dulcimer — it indicates that they have hidden depths. We’re talking about a covert desire to follow the dream of the Enlightenment." 

 A last ditch dream? Probably. But I do recall that on several visits to a fashionable cafe in Menlo Park not far from Stanford--close enough to ground zero for the tech world--I saw more people reading books, newspapers and magazines than were starring at laptops and tablets, or even conspicuously glued to their smartphones etc. A definite counter-trend to, for instance, the HSU campus.